In the early '70s, successful bar owner and entrepreneur Hartog Streim from Amsterdam decided to try his luck in the magical world of shoes. Over the past forty years, SHOEBALOO has established a reputation as the leading retailer of high-end designer footwear, bags, and accessories in the Netherlands and beyond.

The SHOEBALOO success story began with a small store in the infamous Jordaan area in the center of Amsterdam. SHOEBALOO’s first big hit was huge sales of the popular Spanish boots ‘Botas Camperas’.  After their success, the shop enjoyed more hits and a rapidly growing fashion clientele, and so the company decided to relocate and expand. Since then, SHOEBALOO has continued to be represented in trendy and emerging shopping areas of the Netherlands.

Today there are five shops dedicated to women, men, and accessories, all designed by star architect MVSA Architects. Each store has a different design concept:

The mirror palace in Maastricht, the magic show of shoes at the PC Hooftstraat, the dark and futuristic flagship store in Rotterdam, and the luxurious contrasting marble-designed stores at Koningsplein. All stores are iconic and strongly represent the signature SHOEBALOO look and feel.

The online webshop has proven to be the entrance to a bigger audience. More and more people around the world are becoming SHOEBALOO fans. With the creative online approach and trendsetting buying philosophy, SHOEBALOO is always ready for what is to come.

Company details
Oostelijke Handelskade 977
1019 BW Amsterdam
phone: +3120623 80 86

e-mail address: customercare@shoebaloo.nl
Chamber of Commerce – number: 332 933 27
VAT – identification number: 806 373 854 B01